Nexus Peer Groups partners with you to build and manage Executive Peer Groups to align with your growth objectives and business strategy.
Our six-step process includes:
1. Identify: Begin by identifying target peer groups among your existing clients and potential customers and core themes related to your services to drive engagement.
2. Plan the Work: Develop a 12-month Executive Peer Group program and calendar designed to engage your clients and create a great customer experience.
3. Market and Sell: Develop marketing plans, collateral and sales strategies to build your group and your brand.
4. Execute Your Plan: Build membership, curate and facilitate meetings with your experts, thought leadership and research.
5. Conduct Surveys: Conduct pulse surveys between meetings to gauge group interests and discover unmet business needs.
6. Design Research: Build out customized research including surveys, case studies, tools, and playbooks.